"The Supersonic festival at the Custard Factory was one of the
most ambitious and eclectic I have ever had the pleasure of playing
at in the UK. The only thing that I know of that compares would be
Sonar in Barcelona for diversity, setting, presentation and sheer
love of music.
Sonar is now 11years old and THE place to be every July to hear
experimental music in Europe...with time - perhaps Birmingham will
be flooded with the sort of crowds seen in Spain each year."
Strictly Kev - DJ FOOD (ninja tune)
”AS
British music festivals go, Birmingham’s annual Supersonic event is the
best kind of mixed musical bag, a dizzying assortment of avant rock
textures and Heavy Metal thunder on a bill which swings from the
sublime to the ridiculous without once seeming ostentatiously eclectic.
Not only is the music consistently better than that of most UK
weekenders, the atmosphere is equally enticing, making this the perfect
festival for people who ‘wouldn’t normally do this kind of thing’…The
organisers of Supersonic deserve credit for joining the dots between
the cerebral pleasures of the avant garde and the primal pull of planet
rock, striking a delicate balance between chin-stroking and headbanging
few other British events bother to attempt. There’s a kind of
straightforward karma at work here, the thought and care invested in
making this event a worthwhile experience for all involved guarantees
good word of mouth, and this in turn ensures its survival. One would
like to think that Supersonic could provide a good example to the UK’s
ailing – in terms of quality, rather than lucrativeness – festival
circuit.”
The Wire 2006